Blog:
Why Water Quality Matters More Than You Think

How Clean Is the Water Coming from Our Taps?

When I fill a glass at the kitchen sink or run a bath for my children, I want certainty about what’s in the water we use. At Tapure, we have spent years researching what really flows through UK taps—what we found might surprise you. Many assume tap water is pure just because it’s clear, but the truth is more nuanced. Even treated water can pick up a range of impurities before reaching your home, with potential effects on health, home infrastructure, and the environment.

If you care about your wellbeing and the planet, it pays to understand the hidden impact of tap water quality.

What’s Really Lurking in Tap Water?

UK water suppliers must meet rigorous standards, yet by the time tap water arrives at your home, it can contain residual traces of:

• Chlorine and Chloramine (used for disinfection)
• Heavy metals such as lead, copper, and mercury (leached from old pipes)
• Pharmaceutical residues and pesticides
• Microplastics
• Nitrates and industrial contaminants

These aren't scare tactics—studies and official data have identified traces of these substances in many British postcodes. Some, like chlorine, can produce unpleasant odours or tastes. Others, such as lead or microplastics, raise concerns about long-term health effects.

And while water suppliers work hard to keep levels below regulatory limits, these limits are not always designed for the most vulnerable among us—babies, immune-compromised family members, or those with sensitivities. At Tapure, our belief is that ‘safe enough’ rarely means optimal for your family’s health.

The Hidden Health Impact of Everyday Exposure

Let’s talk practically. If you’re someone who eats well, exercises, and avoids unnecessary chemicals, water quality deserves your attention. We drink, cook, bathe, and clean with water every day. Even small contaminant exposures can add up over time.

For instance:

• Chlorine: Effective as a disinfectant, but inhaling or absorbing through the skin while showering or bathing can aggravate asthma or eczema in some people.
• Heavy metals like lead: Associated with developmental and neurological issues in children, and linked to high blood pressure and kidney problems in adults.
• Endocrine disruptors and pharmaceuticals: Tiny quantities have been found in British water supplies, originating from agricultural run-off or human activity. There’s growing concern about cumulative effects, especially on children.

Every year, we hear from customers who notice differences after switching to filtered water: softer skin, fewer limescale build-ups, and improved taste in tea and coffee. Science backs up many of these impressions. Healthier water supports everything from hydration and digestion to vibrant skin—one less invisible stress for your body to handle.

Environmental Consequences of Ignoring Water Quality

Our individual choices ripple outwards. When water quality is lacking, the go-to solution for many households remains bottled water. Yet this is a false economy. The UK discards around 7.7 billion single-use plastic bottles each year, many of which end up polluting natural spaces or seas. Not only does this create unnecessary waste, but the carbon footprint of bottling, transporting, and disposing of plastic bottles is staggering.

At Tapure, we've always asked: Why accept this, when you could have premium-quality water at home, precisely when and where you need it?

By investing in home filtration, you don’t just benefit your family’s wellbeing—you directly reduce plastic pollution and energy use. Our advanced systems provide pure, great-tasting water without producing waste, electricity-intensive bottling processes, or the need to buy and store heavy packs. You also extend the life of your appliances and pipes, reduce cleaning time, and cut down on abrasive descaling chemicals.

How Our Commitment Drives Purity and Wellness

Years ago, our founder, Antony Casey, left the Royal Marines determined to create solutions that keep families strong—mentally, physically, and environmentally. This ethos is built into every Tapure product.

Our bespoke filtration systems strip away up to 99.99% of more than 1,000 known contaminants. We don’t stop at removal: our water is re-mineralised for a balanced, alkaline result, rich in antioxidants to help support overall health.

Key features include:

• Whole Home Protection: Our Purahouse® multi-stage filtration (with up to 97% contaminant reduction) ensures clean water at every tap, reducing scale and corrosion, prolonging pipe and appliance life, and improving water’s feel and taste for drinking, bathing, or washing.
• Convenience and Style: From under-sink reverse osmosis units to taps delivering chilled, boiling, or sparkling water, we tailor to each customer’s space and lifestyle. You never have to compromise aesthetics for purity.
• Responsible Innovation: Our products are energy-efficient, easy to maintain, and packaged to minimise waste. Expert installation teams draw from 15 years of trusted experience, and our two-year warranty plus free UK delivery provides peace of mind.
• Health and Integrity at Heart: We invest in transparent testing, partner with reputable manufacturers, and are driven by the same values—honesty, excellence, determination—that have shaped our company.

Is It Time to Look at Your Own Water?

If you’re already filtering your diet, scanning labels for hidden ingredients, or making eco-conscious choices, your attention to water quality is the clear next step. Unlike many ‘wellness’ trends, this one combines genuine daily impact with environmental good sense.

Imagine never lugging bottled water again, enjoying perfect tea and coffee, direct access to filtered water for your children’s bottles, and softer water for your skin—all while reducing your plastic footprint. Home water filtration is increasingly an essential appliance for health-conscious, environmentally aware households.

Getting Started with Tapure

Making the switch to clean, sustainable water is easier than you might think. Our expert team can assess your needs and recommend a bespoke solution—whether you want under-sink filtration for drinking water or comprehensive protection throughout your home.

Every Tapure system is backed by research, real-world performance, and our promise to help you safeguard what matters most. You can browse our range of advanced home filtration solutions right here, find customer stories, and access useful guides to keep your water pure for years to come.

Pure, great-tasting water is within reach. Let’s protect your health and the planet together—one glass at a time.